Poster UPDATE | Development

Previously, I had mentioned that I would be trying out different poster designs, and then as a group we would decide which one we liked the most. However, due to the sound editing work I've been doing, and the preparation for the reshoot, I found there wasn't any time to make any more edits from scratch. I have made the decision to stick with our first poster design, and upon talking to the others about this, they are ok with this decision.

There were a few extra things I needed to add to the poster in order to make it look like a real poster. I started with adding poster credits, which had been previously made by Nisserin (who had also made the credits for the video). I had found the font that real movie posters use, but due to this being a TV poster and it's quite different, I thought having a different type of font would work well. The font we have used is quite quirky but it goes with the font of our main title, which gives the poster a comedic vibe, which is perfect for our sitcom. Also, I decided to have the font in a white colour, as it stand out better against the background, and it makes it easier to read.

One of the problems I had with the positioning of these credits, is the Big Laughs Network logo was in the way of some of the text. At first I tried changing the size of both layers, but neither worked as well as I would've hoped. Instead, I decided to change the Big Laughs Network logo, so rather than it being in one line, it is now in three lines. I prefer the look of this logo for the poster, and it fits nicely in the right hand corner. It's big enough to see, whilst also not being overly distracting which is exactly what we want.

I then added the UCA logo, but originally it was black. I showed this to Nisserin and we both decided that it would look better white. The black made the poster look a bit weird due to the other layers of white text. I also think the colour white brightens the poster, which in turn makes the audience think the sitcom is lighthearted, funny and an easy watch, which is the desire.

I had to make a few last minute adjustments to the characters images, as I felt there was still quite a lot of green from the green screen. I used the colour replacement tool and edited each character to ensure that the green was completely gone. By doing this, it makes the poster look a lot better and it makes it look final, which is exactly what I wanted.

Overall, I'm really happy with the end result of our poster. I think the research done previously has helped majorly in terms of how the characters should be composed in the image, and to keep it quite simple. The other two like the poster as well, and upon showing Simon he is very happy with it. All we need to do now is to get it printed and hope that the quality will come across on paper.